Author Archives: The Video Guys

The Corporate Video

When folks discuss “corporate video”, many of us may call to mind the god awful videos from the 80‘s that were dry, flat, or downright goofy. Now, as I noted earlier, the terms ‘corporate video’ and ‘promotional video’ tends to … Continue reading

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Effective University Video Marketing

Video Marketing for your University Universities are prime institutions to take advantage of video marketing, understanding full well that their target niche are modern, tech-savvy consumers, familiar with the merits of video over copy. University marketing videos can take so … Continue reading

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If your filming a corporate video, then I might be right in assuming that if you’re putting someone who represents the company on camera, then they’re probably not a professional actor. Because of this, producing an engaging and quality content … Continue reading

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Video production terminologies you ought to know

So I’ve been working with video production for a while now, but there are still terms I’m unfamiliar with. I’ll often find myself nodding intently with absolutely no clue what ‘aspect ratio’ actually means and then rapidly Googling the second … Continue reading

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Advantages and Disadvantages of using YouTube

The online world is built with many platforms to share content on. From the favourite social media sites such as Facebook and Twitter, and then of course there’s the platforms with more scope to produce creative content, such as Vimeo, … Continue reading

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The ideal video length

When it comes to making YouTube videos too long, I’m the prime culprit. I’m not at all selective when it comes to the content, I want every single bit in the final video. What I’m criticised on consistently when I upload … Continue reading

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How to choose a video camera

Buying a video camera is an extremely exciting experience, you just want to buy which ever one is perfect so you are able to get started on filming as soon as possible and having a play around with all the … Continue reading

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